The longest-serving leader of the loyalty industry
Since 1938, Carlson Marketing Solutions has been a trusted partner for some of the world’s biggest brands, helping them connect with their customers. After a series of ownership changes, Carlson Marketing was revived in 2024 when CORA Group, part of Constellation Software, acquired it.
Advanced Loyalty Platform
We manage thousands of complex earn and burn loyalty program transactions per minute, in various currencies, with precision and reliability, 24/7/365. Seriously.
Loyalty Experts
We are a team of experts dedicated to designing & delivering a customised, high-impact loyalty program, just for you. The depth, breadth and tenure of our employees in loyalty, around the world, is unmatched.
Loyalty members
Countries worldwide
Years of loyalty experience
To deliver the best loyalty programs through innovative solutions and exceptional execution
We craft & deliver impactful strategies that drive results and build lasting relationships between brands and their customers.
Innovation
We continuously innovate - providing enterprise technology solutions and impactful services that drive ROI
Excellence in Execution
We deliver - always, every day, everywhere.
Integrity
We are professional - honest, transparent and pragmatic.
Winning Strategies
We craft marketing strategies and tailored offers that resonate with your key customers, driving customer satisfaction.
We provide brand loyalty solutions
An unmatched enterprise-grade platform
Through our advanced technology platform which is engineered for scale, Carlson manages millions of members, fulfilling thousands of transactions per minute in multiple currencies, all at the same time, globally. Our rock-solid technology smoothly integrates with your existing systems, making implementation and management effortless.
- Loyalty program design & delivery
- Product marketplace
- Customer data insights & management
- Digital marketing services
Services that enhance success
We craft tailor-made rewards programs, seamlessly blend them with your core technology systems, and make them sing. From hands-on consultancy and campaign creation to management and globe-spanning rewards fulfilment, we make every customer smile.
- Program design & management
- Analytical services
- Campaign services
- Rewards services
Why Carlson Marketing Solutions is the top choice for Loyalty Programs
Experience
For decades, we have completed thousands of loyalty program transactions per minute around the world.
Success
We power extremely successful rewards programs for global brands with over 25 million members.
Insights
We use expert data analysis to gain actionable insights, segment your audience effectively, and make data-driven decisions.
Support
We provide continuous 24/7 global support and real-time campaign management to keep your program running smoothly.
Rewards
We give your members the best rewards, and you get a hassle-free way to manage them.
Integration
Our technology smoothly integrates with existing internal systems, making implementation and management effortless.
Leveraging Strength, Stability and Innovation
Carlson Marketing Solutions is a portfolio company of the CORA Group, a division of Jonas Software, an operating group of Constellation Software, Inc. (TSX: CSU). Constellation acquires, strengthens, and grows vertical market software companies in every conceivable industry segment, covering more than 140 countries and with over 50,000 employee.
CORA Group operates over 30 software companies with over 2,000 employees around the world, with investments in multiple segments such as Loyalty, Construction, Food Service, Debt Collection & Recovery, Wine& Spirits, Moving & Storage, Legal, and Long-Term Care.
