Platform

Empowering your success with our innovative platform.

Carlson enables loyalty programs with millions of members, processing thousands of transactions per minute in multiple currencies, all at the same time, globally.

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The Ultimate loyalty platform

Servicing the world's largest loyalty programs

Digital Marketing Solutions

Enterprise Marketing Solutions
Creating and managing smart engagement strategies using data and technology to boost program growth and keep your brand message strong across all channels.
Campaign Management
Creating, executing and optimising customer engagement campaigns in one place with our campaign management tools.
Automated Marketing
Advanced technology to deliver personalised and targeted messages through trigger-based and ad-hoc campaigns for impactful member engagement.

Customer Data Platform

Centralise Customer Data
Facilitate access to customer data from various sources, such as channel interactions, purchase history and more, all consolidated in one place.
Personalisation and Segmentation
Engage members with offers, rewards, and communications tailored to individual preferences and behaviours for a relevant customer experience.
Real-time Marketing Insights
Adapt your marketing strategies to stay fresh and relevant, making sure your campaigns hit the mark and get better responses by reflecting current local customer behavior and trends.

Carlson Marketplace

Rapid Global Fulfilment
Carlson’s software is API-based, enabling seamless connectivity to external providers and RewardOps’ e-commerce solutions.Carlson leverages RewardOps for best-in-class marketplace technology and rewards fulfilment services worldwide.
Rewards Catalogue
Our programs provider a wide range of rewards - from merchandise and gift cards to experiences such as event tickets – which are regularly updated to keep the marketplace fresh and exciting.
System Administration
For self-serviceclients, our platform provides a user-friendly interface where you can easily manageorders and fulfilment, view reward insights and monitor customer activity.

Ready to get started?

If you’re looking for comprehensive loyalty solutions, a cutting-edge loyalty platform and fulfilment engine, and highly targeted marketing services to engage your customer base, you’ve come to the right place.